In the dynamic world of media, you need a partner who understands both the industry and the nuances of media planning. At IMP, we provide that expertise. Our customized media planning takes your goals and budgets into account as we navigate the media landscape to effectively deliver your message. We also facilitate working with trade publishers and handle billing.
When it comes to content creation, IMP understands that high-quality, engaging content is key. We combine artificial intelligence with creative flair to create content that is relevant to your target audiences. We work with professional photographers to deliver visually appealing content that authentically represents and reinforces your business.
With our extensive industry knowledge and commitment to quality, IMP strives to be your trusted partner for thoughtful and targeted marketing.
In the midst of an economic and resource crisis, industries face multiple challenges. A lack of up-to-date market information is affecting decision making, while a lack of international partnerships and restrictions are hampering global growth. In addition, unpredictable spending due to budget constraints is forcing companies to be cost efficient.
With more than 40 years of industry experience, we offer comprehensive market analysis. Our experts sift through and interpret a wealth of data to give you a clear perspective on market trends and growth opportunities.
Lack of Market Information
We help you build and maintain networks. We leverage our established relationships with leading global industry players to facilitate your access to international markets.
Lack of International Partners
We use fixed rates and provide binding price quotes. This allows companies to accurately plan their marketing budgets and ensure that their investments deliver the best possible ROI.
Incalculable Marketing Expenses
Your Challenges, Our Expertise
We take a comprehensive approach to the distribution process. In addition to providing distribution services, we also create detailed media and production plans for our clients.
We analyze your needs, consider your budget and time constraints, and develop a customized plan based on your specific goals and target audiences.
Whether you are launching a new product, growing an existing market or expanding into new territories, we will create a comprehensive plan that will guide you every step of the way to success. We always keep the big picture in mind and ensure that all aspects - from product development to media selection to final delivery - are seamlessly coordinated.
Media and Production Plans
Working with specialty publishers can be complex and time-consuming. Our goal is to simplify this process for you.
As your trusted distribution partner, we take care of the entire publisher process for you. From initial contact to contract negotiation and final execution, we take care of everything in between.
So you can focus on what really matters: Your core business. With our years of experience and established relationships with leading trade publishers, you can be sure that your products will be marketed in the best possible way.
Processing with Specialist Publishers
At IMP, we pride ourselves on offering our customers a fully integrated service that goes beyond distribution. As part of our service, we take care of all the billing for you.
You can rest assured that all financial transactions are processed correctly and on time. We take care of all aspects of billing - from issuing invoices to monitoring incoming payments and resolving billing discrepancies.
This frees you from the need to manage these tasks internally and allows you to focus on your core business. At IMP, we not only ensure that your products are marketed optimally, we also make sure that invoicing is a seamless and straightforward process.
Billing
Unique and engaging content is the key to success in the digital age. It captures the attention of your target audience, establishes your brand as an expert in your industry, and builds customer loyalty.
We combine artificial intelligence with human creativity to create highly specialized content that reaches your target audiences. Our services include the creation of editorial plans and social media posts, as well as the creation of AI-powered white papers and eBooks. We also offer AI-generated webinars that provide a personalized learning experience.
We understand that images and video speak a powerful language. That's why we work with professional photographers to create visually compelling content that brings your brand to life.
Content Creation
Why IMP?
Full Service
IMP is more than a booking agency. As your full-service partner, we support you in every step of your distribution process and help you
achieve your goals.
Global Networking
Whether regional or global, IMP is the right partner for you. With flexibility and expertise, we can support you in specific regions or across your entire international business.
Multimedia
At IMP, we understand the dynamic nature of publishing and are therefore ready to handle all media formats, whether digital or analogue.
Experience
For more than 40 years, IMP has been a reliable distribution partner for the specialized publishing industry. Our experience ensures that your products are marketed in the best possible way.
Flat-rate Contracts
With IMP, a reliable partner takes care of all your billing in the desired currency so that you can concentrate on your core business.
Partnership
We are more than just a distribution partner - we are your partner and a supporter who will be with you every step of the way on your path to international success.
Our Sectors
Our Team
Managing Director
+49 202 271 690
Uwe Riemeyer
Media Management
+49 202 271 69 17
Sandra Twardzik
Media Management
+49 202 271 69 18
Tanja Palomba
Project Management
+49 202 271 69 14